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Sports on Earth launched in late August of 2012 as a destination dedicated to great sports writing from some of the most respected voices in the industry. It is owned and operated by MLB Advanced Media, L.P. (MLBAM).
Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and Internet company of Major League Baseball. MLBAM manages the official league site, MLB.com, and each of the 30 individual club sites to create the most comprehensive Major League Baseball resource on the Internet. MLBAM powers more live events on the Internet than any other website in the world.